Pagpaparehistro ng franchise agreement ng MSMEs ipinag-utos ni PDu30

Pagpaparehistro ng franchise agreement ng MSMEs ipinag-utos ni PDu30

May 16, 2022 @ 2:37 PM 2 months ago


MANILA, Philippines – Ipinag-utos ni Pangulong Rodrigo Roa Duterte, araw ng Lunes ang bagong requirements para sa franchise holders ng micro, small and medium enterprises (MSMEs) gaya ng pagpaparehistro ng franchise agreements at paglikha ng Franchise Registry.

Ito’y matapos na ipalabas ni Pangulong Duterte ang Executive Order (EO) 169 na naglalayong palakasin ang franchising industry para sa proteksyon ng MSMEs.

Nakasaad sa EO 169 na “states that in registering of franchise agreements with the Department of Trade and Industry (DTI) and establishing Franchise Registry under DTI, franchisors will be responsible for registering their franchise agreements with the DTI, provided that franchisors that are members of duly registered franchise associations will register with the DTI their standard franchise agreement and execute an undertaking that all future franchise agreements with MSME franchisees will incorporate the minimum terms and conditions prescribed under Section 2 of EO 169.”

Nakasaad sa Seksyon 2 ng EO 169 na nagbibigay ng minimum terms and conditions ng franchise agreements gaya ng:

  • pangalan at paglalarawan ng produkto o serbisyo sa ilalim ng prangkisa;

  • tiyak na karapatan na ipinagkaloob sa MSME franchisee, gaya ng subalit hindi limitado sa karapatan na gamitin ang marka o anumang intellectual property rights na rehistrado sa Intellectual Property Office of the Philippines (IPOPHL);

  • Buong pagsisiwalat sa kahit na anumang “pre-signing, initial or recurring fees, ” gaya ng subalit hindi naman limitado sa franchise fee, promotion fee, royalty fee o anumang “related type of fee’ na maaaring ipatupad sa MSME franchisee;

  • detalyadong responsibilidad ng franchisor kabilang ang “enumeration of the types and particulars of assistance” at pagsusumite ng franchise agreement sa DTI;

  • detalyadong responsibilidad ng MSME franchisee;

  • non-discriminatory provisions;

  • durasyon o tagal ng prangkisa at terms and conditions para sa renewal;

  • epekto ng at grounds para sa pre-termination, termination or expiration ng franchise agreement;

  • probisyon ukol sa “cooling off” period kung saan ang MSME ay binibigyan ng opsyon na i-terminate ang kasunduan.

  • mekanismo para sa dispute resolution kung saan dapat ay kabilang ang “stipulation that parties may seek voluntary mediation under Republic Act No. 9285 or the Alternative Dispute Resolution Act of 2004; at

  • remedyo ng mga partido sa oras na mayroong anumang paglabag sa terms and conditions of the franchise agreement

Gayundin, ang EO 169 ay “mandates that all franchise agreements entered into by and between a franchisor and an MSME franchisee within the Philippines should be in writing and duly notarized.”

“The franchising industry plays a crucial role in sustaining the country’s economy by creating job opportunities, boosting consumption, and promoting tourism,” ang nakasaad sa EO 169.

“There is a need to intensify government efforts to strengthen the franchising industry to help businesses, especially MSMEs, by developing a transparent and business-friendly environment, and promoting fair and equitable practices,” dagdag pa nito.

Base sa rekord ng Philippine Statistics Authority “as of 2019, MSMEs represent 99.5% of businesses in the Philippines, 68% of which are into franchising.”

“Compliance with the inclusion of the foregoing minimum terms and conditions in the franchise agreement may entitle the franchisor to incentives or benefits to be provided by the national government,” giit ng EO 169.

“For this purpose, the DTI is hereby directed to formulate and enact measures for the entitlement to incentives of qualified franchisors, subject to existing laws, policies and regulations,” anito pa rin.

Magpapalabas naman ang DTI ng guidelines sa loob ng 90 araw mula ng maging epektibo ang EO 169.

“Franchisors with existing franchise agreements with MSMEs, on the other hand, will have to comply with these new requirements upon renewal of their respective franchise agreement with MSME franchisees,” ayon sa ulat.

Ang isang negosyo ay kinukunsiderang MSME kung ang value ng assets ay nakapaloob sa range na P50,000 hanggang P20 milyong piso. Kris Jose